With sixteen years of experience in the entertainment and traditional media relations’ worlds, RKP Media Principal Richard Parker has a proven track record of securing strategic and impactful media coverage and raising brand awareness for his clients. Most recently, Richard has consulted for Twentieth Century Fox Film Corporation and Universal Pictures Home Entertainment. While consulting at Fox, Richard worked on award-winning theatrical campaigns for Joy and Deadpool.
As a former media relations specialist at internationally-renowned Hill + Knowlton Strategies, Richard lent his talents and expertise to various sectors within the firm, including Entertainment, Consumer, Retail & Luxury, Finance, Energy, Technology, Automotive, Healthcare, Corporate, and Crisis Communications. In addition, he also worked across regions, assisting teams in London, Dubai, and Seoul. While his primary focus at the firm was driving US media relations for Twentieth Century Fox Home Entertainment, he also managed and executed many media campaigns for past and present clients.
His career started with an internship at the Late Show with David Letterman, an experience of a lifetime and a “foot in the door” in one of the most competitive industries in the work force today. Following “Letterman,” Richard landed a job as a Celebrity Talent Booker at Central Talent Booking securing celebrity interviews and cover stories for such clients as O, The Oprah Magazine, Good Housekeeping, Redbook, UK Cosmo, and Organic Style while also booking celebrity guests for such shows as Hollywood Squares and Dinner for Five with Jon Favreau (on IFC), and assisted booking such shows as Late Show with David Letterman, Late Late Show with Craig Kilborn, Mad TV, and the CBS Early Show. He also booked celebrity guests for Amateur Night at the Apollo Theatre and the Comedy Central New York Friars Club Roasts of Chevy Chase and Hugh Hefner, among other events.
Richard was also the East Coast Publicity Coordinator for Twentieth Century Fox Film Corporation. He worked on theatrical marketing campaigns for I, Robot; Star Wars: Episode III, Revenge of the Sith; Kingdom of Heaven; Mr. & Mrs. Smith; X-Men: The Last Stand; The Family Stone; and Walk the Line, among many others.
Richard graduated from Auburn University with a Bachelor of Arts degree in Mass Communication and was a Manager for the 1997 College World Series and 1998 SEC Champion Auburn Baseball teams.
He currently resides in New York City.
Elizabeth Petit
Elizabeth started in film PR at a small agency where she was lucky enough to work with legendary filmmakers and actors Martin Scorsese, Oliver Stone and Harvey Keitel on campaigns for films such as Cape Fear, JFK, and Reservoir Dogs. She then went to Columbia Pictures (Sony) as a Director of Publicity on such films as Sense and Sensibility, Air Force One, Jerry Maguire and Men in Black. From there, she went to 20th Century Fox and ran the Publicity and Promotions office in New York for 14 years overseeing such films as Moulin Rouge, Castaway, X-Men, Ice Age, Star Wars (Episodes 1-3), Borat, The Devil Wears Prada and Avatar among many others. In addition to studio, indie and personal publicity, she’s also worked on numerous awards campaigns along with unit publicity. Some career highlights:
- The first X-Men cover pre-release (a gatefold of Good vs Evil X-Men) for Entertainment Weekly.
- Jack Nicholson Rolling Stone cover for As Good as it Gets. Due to timing, the magazine printed the contents of the magazine and added the cover and dropped in the interview at the last minute – a nail biter. It was the only press Nicholson did and he went on to win Best Actor that year.
- Time magazine cover for Master and Commander that had poster art and title on cover.
- Secured 15 parts on the Today Show for Avatar from pre-release to awards.
- First interview for Owen, Luke, Andrew Wilson and Wes Anderson for their first film Bottle Rocket. WNYC host Lenny Lopate always takes pride in the fact that he got the Wilson brothers at the very beginning.
- For a May premiere of The Day After Tomorrow created a blizzard with real snow on the red carpet.
- Sleepover premiere at the Museum of Natural History for Night at the Museum. This reinstated an activity that had been defunct for years and now museums all over the country do sleepovers.
- Traveled to international locations to oversee press visits on films such as Prometheus in Iceland where they were shooting on the side of a volcano and Kingdom of Heaven in Morocco.
Most recently, Elizabeth was the unit publicist on Detective Chinatown ll, the first Chinese language film shot in the US using an all-union crew. The shoot was a brisk 40 days but they managed to complete 16 days of EPK as well as individual poster shoots with 18 cast members.
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